A: Passionag手机登录网址 We must love the business and wake up excited every day to go to work. We must believe that the passion will be there in 10-20 years.

B: Blue Ocean Wave There must be a ten-year tail wind of secular compound growth within the market and strong rational reasons supporting the market growth i.e. not growth resulting from short-term government policy or market distortions, but from healthy and sustainable development with sound logic & customer success.

C: Global Scale Leaderag手机登录网址 Within ten years, there must be the potential for the company to be a global scale market leader.

D: Build & Stack There must be a natural opportunity to grow through building extensions from the core product i.e. the first product must function as the root of the tree with branches developing over time.

E: Staircase The business should have strong recurring revenue with minimal churn. It should not be possible to fall backwards over time even if growth slows, the past progress should serve as a floor.

F: Sustainable Competitive Advantage There should be a competitive advantage in the business that will increase over time e.g. limited competition, network effects, cost scale advantages, etc.